Elevate Your Digital Presence with Koda

B2B Content and Digital Marketing Agency

Boost your B2B/ SaaS marketing with Koda’s expert marketing services. Helping you drive growth, engage with your users, and conquer the market.

OUR NICHE: B2B DIGITAL MARKETING

Digital marketing simplified for you

Koda is a B2B Digital Marketing Agency that is committed to crafting quality campaigns for complete funnel marketing strategies for B2B Tech and SaaS companies across the globe. As a content-first digital marketing agency, we deliver on both strategy and execution. Our team employs a scientific approach to inbound and outbound marketing strategies to create the ideal digital content solutions for achieving goals. We ideate and execute cutting-edge digital campaigns to draw your target audience and drive leads through your sales funnel. We also have expertise in ABM marketing.

KODA AT A GLANCE

B2B Content and Digital Marketing Agency
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HAPPY CLIENTS
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CONTENT ASSETS DELIVERED EACH MONTH
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FORM FACTORS DELIVERED WEEKLY

WHY CHOOSE US?

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DIGITAL STRATEGY MAVENS

We are dedicated to boosting your online presence through strategies that grow traffic, enhance brand awareness, and foster engagement across various digital platforms.  We expertly navigate the fast-paced tech landscape, transforming digital ingredients into golden opportunities for your B2B tech company.

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INDUSTRY-SAVVY CONTENT CREATORS

Our team of subject matter experts specialize in accelerating growth for B2B tech and SaaS companies engaged in today’s demanding and highly technical industries. We produce original, pertinent, and captivating content services to receive the undivided attention of your target audience.

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COMMITTED TO GREAT CLIENT EXPERIENCES

Our approach, transparency, and dedication to your success are our top priorities. Our strongest commercial asset is client appreciation – and we’ve amassed a whole lot of it for our accurate, authentic, unique, and outcome based campaigns.

OUR PHILOSOPHY

At its heart, our philosophy of Digital Marketing Services is simple: create the best possible digital solutions for our clients and make a real difference in the success of their businesses. Our goal is to provide our clients with digital campaigns that lead conversion and create content that’s informative, relevant and engaging and aimed towards accelerating growth.

OUR VISION

Our goal is to be the go-to agency for B2B tech and SaaS digital marketing agency. We will continue to create digital content that is tailored to each business’ specific needs in order to achieve this status.

BRANDS THAT TRUST US

CLIENT TESTIMONIALS

After we started working with Koda, we were able to generate content in a much more efficient and scalable & timely fashion. The Koda team of writers were able to grasp and understand our unique needs. The content required fair comprehension of programming languages, VoIP space, and trending topics like AI/ML, and DevOps. The team’s effort in research and writing authentic content shows in the assets produced.

PRIYANKA TIWARI Sr. Marketing Manager
Top SaaS Content Marketing Agencies

We engaged Koda to be an extended arm of our marketing team. Tuhina and her team have done an excellent job helping us with coming up with a go-to-market plan and strategy and executing it. Koda helped us rebrand the company with collaterals, blogs, website, and social media game plan. I would recommend this excellent team for anyone who wants to rebrand their organization.

HIMANSHU OJHA Vice President of Professional Services

Koda team led by Tuhina are amazing to work with. They are professional & deliver content on-time. They had some good ideas while executing our project.

PALLVA BARAH nunify

Koda has been a key partner in helping us create meaningful and engaging content for our customers. I have been consistently impressed with the quality of work and professionalism displayed by Koda over the past 2 years of our partnership. Tuhina and her team have helped us develop engaging and informative blog content that has contributed to our brand journey. Their attention to detail and commitment to delivering on time has been remarkable. I would highly recommend Koda to any company looking for exceptional content marketing services.

SWATI SHARMA AVP - Marketing, Easyrewardz

MEET THE TEAM

NEHA BATRA

CONTENT SPECIALIST

B2B content marketing firm

MANAV JAIN

CONTENT SPECIALIST

AMBUJA G.N

DIGITAL MARKETING SPECIALIST | WORDPRESS WEB DESIGNER

B2B saas content writing agency

VARUNA VARMA

CONTENT SPECIALIST

ASWATHI R

ASWATHI R

CONTENT SPECIALIST

Vyshnav

VYSHNAV M ARUN

DESIGN SPECIALIST

Mamta

CONTENT SPECIALIST

DEBANJAN

CONTENT SPECIALIST

B2B content production agency

Hasu

GROWTH SPECIALIST

YUDHVIR

CONTENT SPECIALIST

KODA @ WORK

CONTACT US

Let's Work Together

FAQs

Digital marketing agencies offer a wide range of services to help businesses promote themselves online, drive growth and generate leads. These services can include SEO, PPC, social media marketing, email marketing, web design and development, conversion rate optimization, and more.

A digital marketing agency uses proven strategies to increase your website traffic, get more online leads, and improve brand awareness. This includes optimizing your website for higher Google rankings with SEO, running targeted PPC ads, and promoting your content across social media to reach more of your target audience.

Key performance metrics tracked by digital marketing agencies include website traffic, lead generation, sales revenue, return on ad spend (ROAS), website conversion rates, and more. They provide regular analytics reporting to demonstrate the ROI of campaigns.

Yes, our team of experts can handle all aspects of designing and building high-converting websites optimized for your target audience. We use the latest web development platforms and trends while ensuring seamless integration with your other marketing efforts.

We help businesses build and monitor their online reputation across review sites, social media, and other channels. This includes responding to reviews, creating/updating listings, publishing positive content, and implementing review-generation campaigns.

Digital marketing opens up opportunities to your business through real-time data-driven insights. Social media campaigns, SEO, content marketing and other digital marketing service strategies contribute to your goals being achieved.

In addition to SEO, PPC, web design, and reputation management, we also offer email marketing, marketing automation, chatbot creation, analytics consulting, as well as designing/placing online ads. Our comprehensive services can power your complete digital strategy.

When it comes to B2B content marketing agency, there are several types of content that can be effective in reaching your target audience and achieving your marketing goals. Here are some examples:

  • Blog posts: Blogs are a great way to establish thought leadership, provide helpful information, and engage your audience. They can cover a wide range of topics, from industry news to how-to guides.
  • E-books and whitepapers: These longer-form pieces of content can be used to provide in-depth information about a particular topic. They can be especially useful for lead generation.
  • Case studies: Case studies provide real-world examples of how your product or service has helped other businesses. They can be a powerful tool for building credibility and trust.
  • Videos: Videos can be a great way to showcase your products or services, provide educational content, or even just entertain your audience.
  • Infographics: Infographics are a visual way to communicate complex information. They can be a great way to provide data or statistics in an easy-to-digest format.

The frequency of content creation for your B2B content marketing strategy will depend on several factors, including your budget, resources, and marketing goals. However, here are some general guidelines:

  • Blog posts: Aim to publish new blog posts at least once a week.
  • E-books and whitepapers: These longer-form pieces of content take more time to create, so aim for one every month or two.
  • Case studies: You may not be able to produce case studies as frequently as other types of content, but aim for at least one every quarter.
  • Videos: The frequency of video production will depend on your budget and resources. However, aim to produce at least one video per month.
  • Infographics: Infographics can take a bit longer to create, so aim for one every two months.

To measure the effectiveness of your B2B content marketing efforts, you need to track a variety of metrics. Here are some key metrics to consider:

  • Website traffic: Monitor your website traffic to see how many visitors are coming to your site as a result of your content marketing efforts.
  • Engagement: Track the number of likes, shares, and comments your content is receiving on social media and other platforms.
  • Conversions: Keep track of how many leads or sales you’re generating as a result of your content marketing efforts.
  • Return on investment (ROI): Calculate the ROI of your content marketing efforts by comparing the cost of producing the content to the revenue generated from it.

To ensure that your B2B content marketing is relevant to your target audience, you need to start by understanding who your audience is and what their needs and pain points are. Here are some tips:

  • Develop buyer personas: Create detailed profiles of your ideal customers, including their demographics, job roles, and pain points.
  • Conduct research: Use surveys, interviews, and other research methods to gain insights into your audience’s needs and preferences.
  • Address their pain points: Use your research to create content that provides solutions to your audience’s most pressing problems.
  • Personalize your content: Tailor your content to specific segments of your audience, such as by industry or job role.

To ensure that your B2B content marketing is relevant to your target audience, you need to start by understanding who your audience is and what their needs and pain points are. Here are some tips:

  • Develop buyer personas: Create detailed profiles of your ideal customers, including their demographics, job roles, and pain points.
  • Conduct research: Use surveys, interviews, and other research methods to gain insights into your audience’s needs and preferences.
  • Address their pain points: Use your research to create content that provides solutions to your audience’s most pressing problems.
  • Personalize your content: Tailor your content to specific segments of your audience, such as by industry or job role.

Digital marketing opens up opportunities to your business through real time data driven insights. Social media campaigns, SEO, content marketing and other digital marketing service strategies contribute to your goals being achieved.

Yes, our team designs and develops user-friendly websites (wordpress, webflow, etc.) that aligns with your brand identity, is optimized for search engines, and provides an excellent user experience all while implementing the latest design trend.

Boost Your B2B/ SaaS Marketing with Koda’s Expert Marketing Services

We help you drive growth, engage with your users, and conquer the market.